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VP of Marketing

Company: JBA International
Location: Glendale
Posted on: May 12, 2022

Job Description:

Position: Vice President of Marketing
Location: Southern California preferred with ongoing meetings in Glendale, CA
Compensation $70,0000 to $100,000 with Bonus
Seeking an ambitious and strong mid-level marketing executive with mortgage experience. As we are
ramping up the business, the person should be willing to roll up their sleeves and get involved. -
--- Brand development / Company image - Our culture and business model geared towards
experienced, producing (self-gen) LO's.
--- Ability to recruit and manage a marketing team to accomplish projects noted.
--- Recruiting - Our Value Proposition (technology, pricing, SLA's, marketing, support, etc.)
--- Direct to Consumer Website - Experience, expertise, technology, pricing, etc.
--- Marketing for our existing Loan Officers - As part of our retention plan (this includes past
clients, referral sources and individual LO web pages so we can generate Applications for them)
--- Marketing of past Borrowers - As part of our borrower retention plan
--- Marketing to Realtors - As part of our LO recruiting and retention plan
--- Social Media Presence - Facebook, Instagram, Twitter, YouTube, etc.
Presentation and consistency in message is crucial. The ability to develop, implement and manage a
marketing plan consistent with our growth plans while support the sales force with a consistent and
professional message is a priority. Candidate should also be proficient in developing a budget in support
of the marketing plan and spending should be measurable through ROI and clear reporting.
A knowledge of Encompass, Surefire (Top of Mid) and Simple Nexus is a plus.
Other: This is a Mid-level management position with the opportunity to earn a seat at the table in a
senior level capacity through proven success and demonstrated management skills.

Keywords: JBA International, Glendale , VP of Marketing, Advertising , Glendale, Arizona

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